The Royal Van Beest Group has acquired Enduro Softslings. Established ten years ago in the Netherlands, Enduro Softslings is active in the lifting industry and is known for its innovative manufacturing capabilities and high-performance custom-made soft slings.
Royal Van Beest is a globally operating manufacturer of lifting, lashing and mooring fittings and known for brands like Green Pin and Irizar Forge. As part of the Royal Van Beest Group, Enduro Softslings will gain access to resources and expertise to further fuel its growth.
‘This partnership opens incredible new growth opportunities for Enduro Softslings,’ says Sytse van der Molen, CEO of Enduro Softslings. ‘We’re proud of what we’ve built and thrilled to join forces with a company that shares our values and commitment to excellence.’
Independent entity
The partnership represents a strategic milestone in the Royal Van Beest Group’s ongoing effort to advance innovation and enhance its range of reliable, technology-driven lifting products, while complementing its existing HMPE product line, Green Pin Tycan.
Enduro Softslings will continue to operate as an independent entity within the Royal Van Beest Group. Van der Molen will remain Managing Director of Enduro Softslings, continuing to guide the company with the same entrepreneurial spirit that made it a success.
Picture by Enduro Softslings.
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